Mega Sporting Events – Lisa Delpy Neirotti

In Episode #50, we are joined by Lisa Delpy Neirotti, Sport Management Professor & Director of Sport Management Degree programs at The George Washington University School of Business.

We discuss:

• Lisa's career as a scholar of the Olympic Games (attended 19 consecutive Games) and 5 World Cups

• The crucial and interconnected relationships among athletes, spectators, sponsors, and host countries in producing mega-events

• Systemic cheating in professional sports

• Career paths for those interested in sport management and sport marketing

• NCAA athletes benefiting financially from their name, image, and likeness

• Covid's impact on the world of sport, comparing MLS, NFL, and NBA seasons and the impact on the 2021 Tokyo Olympic Games

• Advice for parents with children who are interested in becoming collegiate and professional athletes

• Listening, and watching recommendations from:

  • Lisa:

    • The Ultimate Guide to Sports Marketing by Stedman Graham, Lisa Delpy Neirotti, and Joe Jeff Goldblatt

    • Front Office Sports

    • Sportico

    • Sports Business Journal

  • Jonathan:

    • New Tokyo Olympic Chief Says Games Without Spectators Not the Plan (Nikkei Asia)

    • Park City, Utah for Powder Snowboarding

  • Fred:

    • The Death of Stalin (Netflix)